The Incredible Shrinking Lara Bar

I have been noticing, as have others around the blogosphere, that the Lara Bars seem to have gotten smaller recently.  I haven’t figured out yet if the new flavors are just smaller or if maybe the size varies between flavors as well.   When I was shopping today at Raisin Rack, I ventured into the Lara Bar section to do a little field research.  The bars ranged in size by weight from 1.6oz to 1.8 oz.  The newer flavors definitely appeared smaller (shorter).  I bought 2 “old” flavors, Cherry Pie (1.7oz) and a Key Lime Pie (1.8oz).  The Cherry Pie is visibly smaller than the Key Lime Pie.  I don’t remember them being like this in the past. 

When I got home, I brought out my new PB & J Lara Bar (1.7oz) & took a picture of it next to a Coconut Chocolate Chew (1.8oz).  You can see in the pics that the CCC is visibly bigger than the PB & J.  CCC has been around for a while, while PB & J is one of the 3 new flavors. 

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I don’t know, maybe I am obsessing too much over the whole thing!  LOL! 

What I do know is this:  the new flavors ROCK!  I love  the PB & J & Tropical Tart.  I still haven’t tried the German Chocolate Cake because I am obviously too busy analyzing the size of my Lara Bars.  ;) 

 

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20 Responses

  1. Nice detective work lady :)

  2. Are the smaller ones still the same price as the bigger ones? Because if so, totally not cool Larabars!

    • Yes, same price.

      They actually just messaged me on Twitter & said they have had some maufacturing issues & asked for my email address.

  3. Very interesting! I wonder if they are trying to make the calories lower? Weird!

  4. I just bought the JamFraks bars from Lara Bar and noticed how small they were. I was really disappointed in the size and probably won’t buy them again. I do think they are a good option for my gluten-free nieces who are two years old. It is a perfect hand-held snack for a child.

    Erin S
    Gluten-Free Fun

    • Yes, those bars are marketed towards kids, so they are a lot smaller. I don’t normally buy those. It is perfect for younger kids, though.

  5. lol, this is so weird :) i still love em though

  6. New flavors! Where have I been. PB & J sounds great. Love to keep them in my bag wherever I go. I agree, they do seem to be shrinking.

    • Yeah, the PB & J rocks! The Tropical Tart is very good as well. I have yet to try the German Chocolate Cake, but I bet it is good, too.

  7. Kim, I have noticed that to some time ago!

    • Pam,

      I updated in my blog post today that they offered to replace all of my smaller bars. :)

      Hopefully they get their manufacturing issues worked out. The bars still taste great!

  8. Wow, that’s great! It’s been a couple of months ago that I thought they were smaller!

  9. i’d noticed this, too – i was just googling around to see if anyone else had. i thought it was just one of those cost-saving measures. i order cases of them through a bulk buying club…

  10. The Lara Bars ARE smaller! NOT really happy with that, considering how much raw food I eat, will think twice about buying them & will consider mailng my own with teh “copcat” recipes found on the internet.

  11. Guess I’m late to realize it, but I was wondering about the size too. The tiny bars leave quite a void of space in the wrapper. I doubt this is a manufacturing issue as it is still happening after all this time. I really feel like I’m getting gypped. Guess I’ll try the homemade recipes…

  12. I obviously noticed this, too. I just bought some that are 1.6 OZ!! What is going on.

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